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(1)

The power of television

November 3, 2016

Q3 2016

IR Presentation

(2)

Titelmasterformat durch Klicken bearbeiten

The power of television

November 3, 2016

Q3 2016 – At a Glance

Thomas Ebeling

Chief Executive Officer

(3)

| November 3, 2016 |

| November 3, 2016 |

Key financials in Q3 2016

3 Continuing operations

[Q3 2016 vs. Q3 2015; in EUR m]

Revenues

Recurring EBITDA

Underlying net income

857 +15%

202 87

+13%

+11%

(4)

| November 3, 2016 |

Q3 2016: Group revenue growth driven by all segments

4

Ext. segment revenues [in EUR m; growth rates in %]

+2% +23% +34%

Broadcasting German-

speaking Content Production &

Global Sales Digital Entertainment Digital Ventures &

Commerce +44%

[in EUR m]

1 2 3 4

Q3 – At a Glance

80 99

Q3 2015 Q3 2016

465 472

Q3 2015 Q3 2016

125

181

Q3 2015 Q3 2016

74 100

Q3 2015 Q3 2016

(5)

| November 3, 2016 |

Major operational highlights

1) maxdome cooperation with Deutsche Bahn is a closed circuit service 5

New leading

subscription-based asset in Dating

Dynamic performance of acquired companies

New minority investment in online price comparison

Launch of new linear online video platform New and extended

distribution deals

TV TV

VoD

1)

+

Anchor assets in

Health & Wellbeing

(6)

| November 3, 2016 |

2018 Group revenue growth target and achievement by Q3 2016

1) As of Q3 2016 6

Degree of achievement

1)

59% 60%

Pro-rata target 63% 63%

Required CAGR by 2018 +10% +7%

2018 Group revenue and rec. EBITDA target

[in EUR m] 2018 segment revenue targets

[in EUR m]

1,926

227 108 95

2,188

447 655

328 2,301

563

1,172

470

Broadcasting German-

speaking Digital Entertainment Digital Ventures &

Commerce Content Production &

Global Sales

2018 target 2012 Q3 2016 (LTM)

70% 65% 51% 62%

63% 63% 63% 63%

+2% +11% +30% +17%

2,356

745 3,631

983 4,506

1,145

ProSiebenSat.1 Group Rec. EBITDA

1 2 3 4

Q3 – At a Glance

(7)

| November 3, 2016 |

We confirm our positive full-year guidance

7

Group revenue growth to exceed +15%

German TV ad market to grow 2% plus in 2016

Digital Entertainment and Digital Ventures & Commerce with double-digit revenue growth Recurring EBITDA and underlying net income above prior year

P7S1 TV ad revenue growth slightly below market

(8)

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The power of television

November 3, 2016

Q3/9M 2016 – Financial Performance

Dr. Gunnar Wiedenfels

Chief Financial Officer

(9)

| November 3, 2016 |

Q3 2016: dynamic revenue and recurring EBITDA increase

Continuing operations 9

Consolidated revenues

[in EUR m] Recurring EBITDA

[in EUR m]

0 300 600 900

0 100 200 300

178 202 +15%

Q3 2016

747 857

Q3 2015 Q3 2015 Q3 2016

+13%

Q3 2016: Recurring EBITDA margin of 24%

(10)

| November 3, 2016 | Continuing operations; 1) Q3 2015: underlying net income restated due to retrospective adjustments of valuation effects of put-options and earn-out

liabilities 10

Q3/9M – Financial Performance

Financial result

[in EUR m] Underlying net income

[in EUR m]

-50 -25 0 25

-35 -1

>+100%

Q3 2016 Q3 2015

0 20 40 60 80 100

+11%

Q3 2016 87

Q3 2015 1) 79

3 4 1 2

Q3 2016: valuation effects recognized in the financial result adjusted in

underlying net income

(11)

| November 3, 2016 |

9M 2016: double-digit revenue and recurring EBITDA increase

Continuing operations 11

Consolidated revenues

[in EUR m] Recurring EBITDA

[in EUR m]

9M 2016: Recurring EBITDA margin of 25%

0 1,000 2,000 3,000

0 250 500

750 568 626

+17%

9M 2016

2,174 2,545

9M 2015 9M 2015 9M 2016

+10%

(12)

| November 3, 2016 |

9M 2016: further high single-digit underlying net income growth

Continuing operations; 1) 9M 2015: underlying net income restated due to retrospective adjustments of valuation effects of put-options and earn-out

liabilities 12

Q3/9M – Financial Performance

Financial result

[in EUR m] Underlying net income

[in EUR m]

-100 -75 -50 -25 0 25

+38%

9M 2016 9M 2015

0 100 200 300

+8%

9M 2016 9M 2015 1)

3 4 1 2

-50 -69

271 294

(13)

| November 3, 2016 |

Broadcasting German-speaking: continued positive development of revenue and profits

Continuing operations, recurring EBITDA on entity basis 13

2016 Q3 Q3

2015 y-o-y 9M

2016 9M

2015 y-o-y Comments

Ext. revenues 472 465 +2% 1,506 1,470 +2% Q3 TV ad revenues reflect sports events and strong prior year (Q3 2015: +5.2%). 9M TV ad revenues in line with full-year guidance. Continued distribution revenue growth driven by HD, mobile/OTT.

TV advertising 424 423 +0% 1,374 1,352 +2%

Distribution 30 26 +16% 90 80 +12%

Rec. EBITDA 147 137 +7% 479 460 +4% Solid margin development in

Q3 and 9M 2016 supported by internal revenue growth.

External revenues and recurring EBITDA

[in EUR m]

(14)

| November 3, 2016 |

Digital Entertainment: solid revenue growth marked by mix effects

Continuing operations, recurring EBITDA on entity basis 14

Q3/9M – Financial Performance

3 4 1 2

2016 Q3 Q3

2015 y-o-y 9M

2016 9M

2015 y-o-y Comments

Ext. revenues 99 80 +23% 304 228 +33% Segment revenues benefiting from dynamically growing AdVoD business with strong support from CDS/Studio71 and AdTech business.

Continued solid growth of maxdome. Q3 2016 reflects deconsolidation of Games.

AdVoD 70 38 +82% 198 ./. ./.

PayVoD 21 17 +21% 61 ./. ./.

Adjacent 8 13 -39% 26 ./. ./.

Games 0 12 -100% 20 ./. ./.

Rec. EBITDA 4 4 0% 19 23 -15% Q3/9M 2016 segment

profitability burdened by Adjacent revenue decline.

External revenues and recurring EBITDA

[in EUR m]

(15)

| November 3, 2016 |

Digital Ventures & Commerce: overall dynamic revenue growth

Continuing operations, recurring EBITDA on entity basis 15

2016 Q3 Q3

2015 y-o-y 9M

2016 9M

2015 y-o-y Comments

Ext. revenues 181 125 +44% 483 293 +65% Dynamic revenue increase

driven by double-digit organic segment revenue growth in Q3 and consolidation effects.

Development of Seven- Ventures in Q3 reflects strong prior-year comparable figures.

Online Price Comparison 23 9 >+100% 74 ./. ./.

Online Travel 92 65 +42% 233 ./. ./.

Lifestyle Commerce 37 18 +100% 85 ./. ./.

SevenVentures 29 34 -13% 91 ./. ./.

Rec. EBITDA 40 35 +14% 105 81 +30% Double-digit rec. EBITDA

growth both in Q3 and 9M 2016.

External revenues and recurring EBITDA

[in EUR m]

(16)

| November 3, 2016 |

Content Production & Global Sales: significant improvement of revenues and profitability

Continuing operations; recurring EBITDA on entity basis 16

Q3/9M – Financial Performance

3 4 1 2

External revenues and recurring EBITDA [in EUR m]

2016 Q3 Q3

2015 y-o-y 9M

2016 9M

2015 y-o-y Comments

Ext. revenues 100 74 +34% 240 174 +38%

Segment revenues benefiting from contribution of acquired assets Karga7, Dorsey Pictures and 44 Blue as well as organic revenue growth particularly of US production business.

Total revenues 111 92 +20% 284 216 +32%

Rec. EBITDA 11 5 >100% 27 10 >100% Meaningful improvement of

segment profitability in Q3

and 9M 2016.

(17)

| November 3, 2016 |

Q3/9M 2016: Group P&L – improvement of all key metrics

Continuing operations; 1) Adjusted in underlying net income; 2) Result for the period attributable to shareholders of ProSiebenSat.1 Media SE; 3) Adjusted for valuation effects of Group Share Plan, PPA as well as valuation effects of at-equity investments, put-options and earn out liabilities and

financial assets; 4) Restated due to retrospective adjustment of valuation effects of put-options and earn-out liabilities 17

[in EUR m] Q3 2016 Q3 2015 Δ 9M 2016 9M 2015 Δ

Revenues 857 747 +15% 2,545 2,174 +17%

Recurring EBITDA 202 178 +13% 626 568 +10%

Non-recurring items -13 -11 +15% -18 -30 -40%

EBITDA 188 166 +13% 608 538 +13%

Depreciation and amortization -52 -35 +48% -138 -97 +43%

Thereof PPA 1) -14 -7 +94% -39 -18 >+100%

Operating result (EBIT) 137 131 +4% 470 441 +6%

Financial result -35 -1 >+100% -69 -50 +38%

Thereof interest result -19 -23 -15% -65 -63 +3%

Thereof valuation effects 1) -9 28 ./. 7 22 -68%

Earnings before tax (EBT) 102 130 -22% 401 392 +2%

Net income 2) 68 73 -7% 271 252 +7%

Underlying net income 3) 87 79 4) +11% 294 271 4) +8%

(18)

| November 3, 2016 | Financial leverage: Net debt/LTM rec. EBITDA (LTM rec. EBITDA of EUR 983m (previous year: EUR 893m) for continuing operations) 18 Q3/9M – Financial Performance

Net financial debt

1,953

466

2,419

0 500 1,000 1,500 2,000 2,500 3,000

30/09/2015 Change 30/09/2016

Financial leverage

2.2x

2.5x Net debt

[in EUR m]

Financial leverage at the end of Q3 2016 reflects M&A activity

3 4

1 2

(19)

| November 3, 2016 |

Financial outlook for 2016

19

Financial leverage 1.5x – 2.5x

Recurring EBITDA above prior year

Underlying net income above prior year

Group revenue growth >+15%

(20)

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The power of television

November 3, 2016

Broadcasting German-speaking

& Red Arrow

Thomas Ebeling

Chief Executive Officer

(21)

| November 3, 2016 |

| November 3, 2016 |

Key achievements Q3 2016

21

Maintaining leading position in the German TV market

Launch of seven new TV apps on mobile and SmartTVs

Continuous improvement of Red Arrow KPIs

(22)

| November 3, 2016 |

Ratings again reflect summer Olympics and soccer cup aired on publics

1) Basis (GER): All German TV households (GER+EU/German-speaking), A 14-49; Mon-Sun, 3-3 h; Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland; 2) Basis (AT): A 12-49, Mon-Sun, 3-3 h; Source: AGTT/GfK: Fernsehforschung/Reporting;

3) Basis (CH): German-speaking Switzerland, A 15-49 incl. guests, Mon-Sun, (2-2 h), overall signal, change in CH measurement system in 2013;

Source: Mediapulse TV-Panel (Instar Analytics)

22

3 4

1 2

Broadcasting German-speaking & Red Arrow

Audience share

[in %] Q3 2016

17.2 27.5 22.7

Q3 2014

17.7 29.3 22.1

Q3 2012

17.8 26.9 21.7

Summer Olympics &

soccer cup Summer Olympics &

soccer cup

PULS 4 with strongest 9M

in channel history

(4.2%)

Switzerland 3)

(A 15-49)

Austria 2)

(A 12-49)

Germany 1)

(A 14-49)

(23)

| November 3, 2016 |

[Q3 2016, in %]

[Q3 2016, in %]

27.5 24.4

31.6 44.7

Audience share (A 14-49) 1) Share of advertising 2)

We have the leading position in the German TV market

1) Basis: All German TV households (German-speaking), A 14-49, Mon-Sun, 3-3 h; RTL Mediengruppe since June 2016 incl. RTLplus; w/o RTL II minority; Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland; 2) Gross values; Source: Nielsen Media

Research/SevenOne Media, Sales Steering & Market Insights 23

+3.1%

pts

+13.1%

pts

(24)

| November 3, 2016 |

We have a broad and successful format portfolio

Basis: All German TV households (German-speaking), A 14-49 years, Mon-Sun, full day 3-3h; Source: AGF in cooperation with GfK/TV

Scope/ProSiebenSat.1 TV Deutschland 24

EXAMPLES

Blockbuster movie Premium sitcom Lighthouse entertainment

Scripted reality Reality event Daily factual

Up to

19.8% 16.9%

Up to

Up to

15.4% 16.7%

Up to

Up to

21.6%

3 4

1 2

Broadcasting German-speaking & Red Arrow

Up to

17.9%

Q3 2016 audience shares

(25)

| November 3, 2016 |

Strong start for The Voice of Germany on both ProSieben and SAT.1

Basis: All German TV households (German-speaking), A 14-49 years, Thu/Sun, 20:15-22:30h; Source: AGF in cooperation with GfK/TV

Scope/ProSiebenSat.1 TV Deutschland 25

The Voice of Germany

Up to

23.3%

Top ratings:

ProSieben with up to 23.3% and SAT.1 with up to 20.6%

New SAT.1 show Sunday

successfully established

(26)

| November 3, 2016 |

We expanded our channel family addressing an attractive niche target group

Basis: All German TV households (German-speaking), A 14-49, Mon-Sun, 3-3 h;

Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland 26

Q3 audience share since launch (September 22, 2016)

Successful new launch … … with top 3 format highlights

“Das Doku-Magazin”

up to 1.0%

“Ungeklärt - Mord verjährt nicht”

up to 3.0%

“Mord im Paradies”

up to 2.4%

3 4

1 2

Broadcasting German-speaking & Red Arrow

0.2% A 14-49

0.4% M 40-64

Key target group

(27)

| November 3, 2016 |

We launched seven new TV apps on mobile and SmartTV

1) Mobile downloads and Smart TV apps (Aug 28-Oct 29, 2016); 2) MAU on all TV channel and smart TV apps; gross values, not corrected for double

usage of multiple apps (Aug 28-Sep 28, 2016); 3) Video Views (full+short+live) on all TV channel and smart TV apps (Aug 28-Oct 29, 2016) 27

Launched in August 2016

on iOS, android and Samsung SmartTVs Free 24/7 live stream

Free 7 day catch-up

Online exclusive bonus & newsroom content

Strengthen TV brands & increase reach

Second screen features for TV program ping-pong

First 8 weeks after launch

2.6m apps installed

1)

2.2m

Ø

monthly active users

2)

10m

total video views

3)

Enable vertical thematic channels within apps

and converge with commerce offerings

(28)

| November 3, 2016 |

Creation of compelling HbbTV consumer product

1) Potentially addressable users are defined as P7S1 viewers who have pushed the red button at least once;

2) HbbTV technique enables playout of addressable TV formats like Switch-Ins and Spot Fullscreen Overlay (mid-term) 28

Additional monetization:

Games, integrated shops, cross selling via commerce assets and advertising 2) Enhanced consumer offering:

Comprehensive on-demand offering as extension of linear TV program

New info and entertainment service world around sports, news and stars

Improved product propositions

Individualized welcome screen

Brand adapted look and feel

Comprehensive

media library Advertising

Shop

CONCEPT

3 4

1 2

Broadcasting German-speaking & Red Arrow

potentially ~5m

addressable users so far

1)

News &

entertainment

HbbTV driver for addressable TV:

Hybrid proportion allows to profile user

behavior and collect data

(29)

| November 3, 2016 |

Red Arrow is improving its KPIs …

1) Incl. pilots, new and returning productions, multiple seasons counted as separate productions (without 44 Blue); 2) Returning shows with revenues

booked in Q3 2016 (without 44 Blue); 3) % returning shows as of revenues (without 44 Blue); 4) Cumulative 2010 to 2016 29

Number of

productions

1)

Number of

returning shows

2)

Returning

shows’ rate

3)

Shows in the

catalogue

4)

Number of international sales clients

4)

vs. 100+ in 9M 2015 160+ 67%

vs. 53% in 9M 2015 880+

vs. 800+ in 9M 2015 240+

vs. 225+ in 9M 2015

vs. 260+ in 9M 2015 390+

(30)

| November 3, 2016 |

… and already represents 12% of local commissioned spending

1) Deviations due to rounding 30

3 4

1 2

Broadcasting German-speaking & Red Arrow

Red Arrow share of local commissioned content As % of commissioned spendings

9%

+44%

9M 2016

12%

9M 2015

+4 %pts

1)

(31)

| November 3, 2016 |

Innovative new shows and successful travelling formats in Q3

31

Longest running original drama series on Amazon Emotionally charged new

social experiment

Season 4 greenlighted by Amazon Video Prime Picked up by TF1 Group

and ProSiebenSat.1

Provocative dating format licensed to 10+ territories

Now commissioned by FYI in the US

New season New

picked up by Season 2

ProSieben

(32)

| November 3, 2016 |

Broadcasting German-speaking & Red Arrow: outlook 2016

32

3 4

1 2

Broadcasting German-speaking & Red Arrow

Continue to strengthen core channels

Develop innovative multi-channel consumer offerings targeting Millennials Leverage TV Germany - Red Arrow relationship for content creation

Launch new thematic magazines, windows and channels

2

3

4

1

(33)

The power of television

November 3, 2016

Broadcasting German-speaking Ad Market Performance

Thomas Ebeling

Chief Executive Officer

(34)

| November 3, 2016 |

| November 3, 2016 |

Positive TV ad performance

34 1) Source: Nielsen Media Research; Note: Gross figures excl. YouTube and Facebook

Broadcasting German-speaking – Ad Market Performance

3 4

1 2

Slight growth of P7S1 German-speaking TV advertising revenues in Q3 Continued increase of TV share in media mix 1)

Continued positive pricing development

Growing number of addressable TV campaigns

(35)

| November 3, 2016 |

Stable to slightly declining gross ad shares in Q3 2016

Basis: Jul–Sep 2016; Source: Nielsen Media Research/Media Focus 35

Switzerland Austria

Germany

28.5%

45.5%

37.9%

ProSiebenSat.1 gross TV ad market share [in %]

24.8%

44.7%

37.9%

Q3 2015

Q3 2016

(36)

| November 3, 2016 |

| November 3, 2016 |

[Q3 2016, in %]

3.3 31.6

44.7

Public broadcasters

Share of advertising

We maintain our leading position in the German market

36 Gross values; Source: Nielsen/SevenOne Media, Sales Steering & Market Insights

3 4

1 2

Broadcasting German-speaking – Ad Market Performance

(37)

| November 3, 2016 |

CPT increase of all ProSiebenSat.1 core channels in first nine months

CPT = Cost Per Thousand; Basis: All TV households in Germany (GER+EU/German-speaking); A 14-49, Mon-Sun, 3-3 h; Source: AGF in cooperation

with GfK/TV Scope/SevenOne Media/Pricing & Media Strategy 37

9.0 8.0 7.7 7.2

5.1

Gross CPT growth

[9M 2016 vs. 9M 2015; in %]

(38)

| November 3, 2016 |

Innovation leader in HbbTV-enabled addressable TV advertising

38 Broadcasting German-speaking – Ad Market Performance

3 4

1 2

Universal Pictures

Opel

Eurowings

Burger King

Mobilcom Debitel

Hyundai

Borco

Peugeot

Ferrero

campaigns 60

42 clients 9M 2016

SwitchIn XXL

SwitchIn 27

campaigns

22 clients 9M 2015

Spot

overlay

(39)

| November 3, 2016 |

TV continues to benefit at the expense of other media

Source: Nielsen Media Research; Online excl. search, affiliate and others not reporting their bookings to Nielsen (e.g. YouTube, Facebook) 39

Outdoor, Cinema Magazines

Newspapers Radio

TV Total

Online

-0.7%pts -0.7%pts

+1.0%pts 100.0%

46.8%

11.1%

6.1%

16.2%

12.3%

7.5%

Share of segment Change in media mix

+0.6%pts +0.1%pts -0.3%pts

Gross ad spendings, Germany

[Q3 2016 vs. Q3 2015; in % and %pts]

(40)

| November 3, 2016 |

6 out of 10 biggest industries increased TV budgets

Source: Nielsen Media Research; Excl. Media & Publishing and Other Advertising 40

Broadcasting German-speaking – Ad Market Performance

3 4

1 2

451 431 419 356 199 185 160 146 137 124 3.241

13.9%

13.3%

12.9%

11.0%

6.2%

5.7%

4.9%

4.5%

4.2%

3.8%

+6.8%

+16.9%

+14.6%

+18.1%

-27.5%

-0.0%

+13.7%

+17.4%

+2.8%pts +0.9%pts -0.3%pts -3.3%pts +3.6%pts +2.7%pts +1.0%pts +0.4%pts

100.0% +6.9% +1.0%pts

in EUR m Share Δ Δ TV in media mix

210 29

62 53 55 -75

-1 0

18 20 -12

in EUR m

Detergents Finance Beverages Motor Vehicles

Food

Business Services

Pharmacy Telecommunication Cosmetics & Toiletries Trade & Shipment Total

+4.5%pts

-0.5%

-8.8%

+3.3%pts Gross TV ad spendings of top 10 TV industries, Germany

[Q3 2016 vs. Q3 2015; in EUR m; % and %pts]

(41)

| November 3, 2016 |

German TV advertising market expected to grow 2% plus

Source: ZAW (2010-2015); ProSiebenSat.1 estimate, 2016E 41

3%

4%

2%

1%

1%

2011 2012 2013 2014 2015 2016E

+2% plus

Annual net TV ad market growth rate

+

+

+

+

+

German net TV ad market growth

(42)

| November 3, 2016 |

We assume more conservative TV ad market growth as industry analysts

Source: Warc International Ad Forecast 2016 (August 2016); ZenithOptimedia Advertising Expenditure Forecasts

(September 2016); Magna Global (Broadcast TV, June 2016); SevenOne Media own estimate 42

Broadcasting German-speaking – Ad Market Performance

3 4

1 2

+3.7% +3.0%

ProSiebenSat.1 internal market estimate

+4.6%

German net TV ad market estimates 2016

(previously +2-3%)

+2% plus

(43)

| November 3, 2016 |

Macro indicators signal economic improvement after Brexit referendum

Source: Bloomberg 43

Markit German Services PMI IFO Business Expectations Index

YTD 2016 YTD 2016

48 49 50 51 52 53 54 55 56

Jan 2016 Apr 2016 Jul 2016 Oct 2016 Markit German Services PMI

94 96 98 100 102 104 106 108

Jan 2016 Apr 2016 Jul 2016 Oct 2016 IFO Business Expectations Index

Brexit referendum:

06/26/2016 Brexit referendum:

06/26/2016

(44)

| November 3, 2016 |

Sales outlook 2016

44 Broadcasting German-speaking – Ad Market Performance

3 4

1 2

German net TV ad market growth of +2% plus in 2016

Continued increase of TV share in media mix Further increase of CPTs

P7S1 to grow slightly below positive net TV ad market

2

3

4

1

(45)

The power of television

November 3, 2016

Broadcasting German-speaking – Distribution

Thomas Ebeling

Chief Executive Officer

(46)

| November 3, 2016 |

Dynamic increase of HD subscriptions in Q3 2016

Note: HD Free-to-air subscribers Germany shown, paying subscriber figures as reported by platform partners

(EoP, subject to subsequent adjustments by platform partners) 46

HD subscriber development [in m]

Broadcasting German-speaking – Distribution

3 4

1 2

9.2

6.0 6.9 5.1

3.9 2.3

target CMD 2018 Q3 2016

Q3 2015 Q3 2014

Q3 2013 Q3 2012

2.3

+0.9m

Q3 2015 vs.

+16%

(47)

| November 3, 2016 |

New and extended deals further strengthen Distribution business

1) Incl. all P7S1 FTA and Pay TV channels except ProSieben Fun 47

All P7S1 FTA channels available on the new eXaring OTT platform

New partner

Long-term contract extension for the

distribution of all P7S1 FTA and Pay TV

channels including

comprehensive mobile coverage and new

rights features (i.e.

nPVR and Instant Restart)

Contract extension

Long-term contract extension for the

successful Unitymedia/

maxdome bundling

Contract extension

Prolongation and extension for the

distribution of P7S1 FTA

& Pay TV channels 1) in Austria via DTH

Contract extension

(48)

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The power of television

November 3, 2016

Digital Entertainment

Thomas Ebeling

Chief Executive Officer

(49)

| November 3, 2016 |

We further expanded and strengthened our portfolio

49

New VoD platform Quazer merged with U.S. based Pluto.tv Studio71 further expanded and internationalized

maxdome’s top 3 position strengthened with new distribution deals Content marketplace glomex launched

Seven TV channel apps launched

(50)

| November 3, 2016 |

Digital Entertainment 1) continues to grow

1) Without Games, as deconsolidated Q2 2016 (EUR 12m in Q3 2015) 50

3 4

1 2

Digital Entertainment

Revenues

[Q3 2016]

Revenue growth (%)

[Q3 2016 vs.

Q3 2015]

Revenue growth

[Q3 2016 vs.

Q3 2015]

Adjacent

-39%

-5m EUR

8m EUR PayVoD

+21%

+4m EUR

21m EUR AdVoD

+82%

+32m EUR

70m EUR

(51)

| November 3, 2016 |

Our German AdVoD business grows strongly

1) P7S1 AdVoD business, external view, incl. own and operated platforms, Studio71 (GER only), mandates, digital out-of-home and AdTech; P7S1 estimate of net video ad market growth: Total incl. YT/FB +30-40%; 2) Mobile downloads and Smart TV apps, Source: Internal data;

3) Source: Internal data Q3 2016 vs. PY (GER only, excl. US) 51

apps installed 2.6m

within 8 weeks

2)

+68% video views in Germany

3)

Launch of seven TV channel apps

Multi-channel network ProSiebenSat.1 AdVoD revenues, Germany 1)

[in EURm]

Q3 2015 Q3 2016

+29%

(52)

| November 3, 2016 |

Quazer was developed for an attractive market position …

Note: Non-exhaustive overview; 1) CAGR for 2015-2018 based on P7S1 estimation 52

Fi cti on al v id eo Factual v ideo

On-Demand/Lean-Forward Lean-Back

Quazer follows the vision of creating TV-like experiences in the fast growing factual video segment

Innovative lean-back entertainment close to

todays linear TV-experience

Innovative curation of niche channels

Unique mix of TV programs, web programs and later

original content

>60%

market growth

1)

>40%

market growth

1)

New

>60

channels

3 4

1 2

Digital Entertainment

(53)

| November 3, 2016 |

… and is now merged into Pluto.tv to participate in international growth

53

New linear lean back VoD watching

P7S1 stake in ~14%

combined business

>5m

monthly active users

(MAU) in the U.S.

>10bn

total viewing minutes since

launch

We have invested a strategic

minority stake in U.S. based Pluto.tv and merged our German linear VoD platform business Quazer

Pluto.tv is a new generation of online linear stream video and best

positioned in U.S. linear VoD market

Together with other strategic investors,

we plan to further grow Pluto.tv and

Quazer and distribute relevant P7S1

content

(54)

| November 3, 2016 |

Studio71 remains market leader, with strong growth in VV …

1) Basis: Before CDS acquisition pro forma incl. CDS; Source: YouTube CMS, own calculations, quarterly VVs; 2) ComScore YouTube Partners Report August 2016 (content views, desktop only, incl. music MCNs, Maker not listed), Studio71 GER and Studio71 US combined; 3) Monthly video views, last

30 days July 2016, based on SocialBlade “Top 250 YouTube Networks” report (incl. music MCNs) 54

Studio71 global video views

1)

[in bn]

Studio71 TubeOne

Networks VEVO

Broadband Warner TV

Music

3 4

1 2

Digital Entertainment

Strong growth of VV continued #1 MCN in Germany 2)

Global

#4 MCN³ )

>420m

subscribers

2.0 2.7 3.8 4.4 4.9 5.5 7.4

9.4 12.4

14.6 16.2

Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3

2014 2015 2016

(55)

| November 3, 2016 |

… and an increasing monetization of our YouTube channels

55

Average monthly revenue per YouTube channel

+110%

y-o-y growth

[in EUR m]

Q3 2015 Q4 2015 Q1 2016 Q2 2016 Q3 2016E

(56)

| November 3, 2016 |

In addition, we take actions for further global expansion

1) YTD August 2016 56

3 4

1 2

Digital Entertainment

Signing of international

superstar The Rock Entering

Spanish-speaking market Executing bigger productions

>1.3m subscribers

after 5 months

Among top 10 channels

in Spain

Social media star with more than 130m followers on all platforms

#6 most subscribed channel on YouTube within first months

First major steps in Spanish speaking market

Signing of one of the biggest Spanish creators Jordi Wild

Release in US-Theatres and

iTunes Launch of ‘Maximum Ride’

Further pushing of new long form formats and bigger projects

>100%

growth in global IP

business 1)

(57)

| November 3, 2016 |

We have just launched glomex, a global content marketplace

57

Media Exchange Service:

Increasing video reach and revenue

Content owners glomex Publishers

Media Exchange Service

Open, international B2B marketplace

for premium video content

Media Delivery Service:

Reducing video delivery cost Video Value Service:

Unlocking blocked ad revenue customers 21

already signed

>100k

videos

(58)

| November 3, 2016 |

maxdome protects its top 3 position as local partner of choice

1) Q3 2016 vs. Q3 2015; 2) End of period Q3 2016 vs. end of period Q3 2015; 3) Based on subscribers; Sources: forsa, GfK, Nielsen, ComScore &

Phaydon Research based on end of Q3 2016 58

+21%

PayVod revenues 1)

Top 3

Market position 3)

+48%

subscribers SVoD 2)

maxdome subscriber base growing above market YTD 2016 3) maxdome is the local partner of choice 3 4

1 2

Digital Entertainment

New

(59)

| November 3, 2016 |

Extension of long-term cable distribution partnership

59

(60)

| November 3, 2016 |

Starwatch increases own music and event portfolio

1) Subscribers/followers/fans on YouTube, Spotify, Facebook, Instagram and Twitter 60

3 4

1 2

Digital Entertainment

First release of YouTube star Nicole Cross with

360° label artist contract

Event co-production Bodyguard in line

with expectations

>900k

Social Media fans 1)

>350k

sold tickets

Strong music track record in 2016 so far

19 21

Q3 2015 YTD Q3 2016 YTD

GOLD and PLATINUM Awards

+2

(61)

The power of television

November 3, 2016

Digital Ventures & Commerce

Thomas Ebeling

Chief Executive Officer

(62)

| November 3, 2016 |

Digital Ventures & Commerce key highlights in Q3

62

Dynamic and profitable growth Four new key investments

Continuous build up of our Lifestyle Commerce Ecosystem SevenVentures with new high-profile deals

3 4

1 2

Strong performance of our key assets

Digital Ventures & Commerce

(63)

| November 3, 2016 |

Digital Ventures & Commerce sustains its dynamic growth

63

External revenues Entity rec. EBITDA

181

125

+44%

Q3 2016 Q3 2015

40 35

+14%

Q3 2016 Q3 2015

[in EUR m] +44% [in EUR m] +14%

(64)

| November 3, 2016 |

We continue to successfully expand our strong portfolio

1) Strategic minority investment, closing envisaged in Q4 2016; 2) Stake raised from 29% to 49.9%, closing envisaged in Q4 2016 64 Digital Ventures & Commerce

Online Travel Online Price

Comparison Online Dating Lifestyle

Commerce

7NXT 3 4

1 2

(65)

| November 3, 2016 |

We invested in the fast growing online comparison portal KäuferPortal

1) Closing envisaged in Q4 2016 65

Finance Home Service

Indoor Outdoor Real estate Pension Plan Insurance

Asset-light business with perfect fit to our investment strategy complementing Verivox with high-value products & services

KäuferPortal is the leading specialized online marketplace for complex investment goods and services

buyer inquiries

per year

>1.2m

42% P7S1

stake

1)

(66)

| November 3, 2016 |

Parship as lighthouse investment in attractive Matchmaking segment

1) Germany; 2) Core market Germany, 2012-2015; Source: P7S1 analysis, Singleboersenvergleich market study (reported revenues for Parship and

ElitePartner, estimate for eDarling) 66

Digital Ventures & Commerce

3 4

1 2

Attractive market with CAGR of >+10%

2)

, high single-digit growth going forward

High-margin and asset-light consumer subscription business

Opportunity to increase rec. EBITDA margin to 25-30%, up from 21% (2016E)

Considerable TV advertising and non-TV synergies expected

Notable cross-selling potential with lifestyle commerce assets

Investment rationale Key players in Matchmaking segment 1)

#1

#3

Continuous leadership in Matchmaking since 2006

#2

>80%

share 2)

(67)

| November 3, 2016 |

Windstar is our first cornerstone mass retail OTC brand

67

Unique provider of care and nutrition products

Investment rationale

Strong foundation in growing TV-affine Health & Wellbeing market Low brand awareness offering high potential through TV media Asset-light business model due to outsourced production

High cash conversion and notable margin upside potential High cross-selling potential with lifestyle commerce

Additional growth potential through online distribution

(68)

| November 3, 2016 |

We increased our stake in health & wellbeing e-commerce player Vitafy

1) Closing envisaged in Q4 2016; 2) German Fitness, Weight loss, Nutrition, Health & Care e-commerce market 2016-2020; Source: IfD, Statista,

Euromonitor 68

Digital Ventures & Commerce

Vitafy as strategic anchor investment to further push Lifestyle Commerce Ecosystem synergies

Strong overall market

CAGR of >+10% anticipated 2) Attractive cross-selling

synergies with P7S1 assets

#2 #2 e-commerce player in health & wellbeing market focusing on healthy nutrition

3 4

1 2

49.9%

stake P7S1 1)

(69)

| November 3, 2016 |

| November 3, 2016 |

Successful growth in our Online Travel vertical driven by multiple assets

69 1) Closing in November 2015

Revenue drivers External revenues

92

65

+42%

Q3 2015 Q3 2016

[in EUR m]

etraveli continued growth in core and new

markets as well as through expansion of add-on product sales

Online package tour sales of weg.de returned to growth well ahead of market

Consolidation of etraveli 1) with meaningful impact on Q3 revenues

+42%

(70)

| November 3, 2016 |

| November 3, 2016 |

etraveli is delivering strong revenue growth in existing and new markets

70 1) USA, Canada, Taiwan, China and India; 2) Revenues from non-ticket sources, such as baggage fees and on-board food and services

Digital Ventures & Commerce

Effective scale up of operations

Successful low cost internationalization

Increased ancillary revenues 2)

new countries 5

launched in Q3 1) 3 4

1 2

New in Q3 Existing

etraveli’s international operations

(71)

| November 3, 2016 |

Our Online Price Comparison vertical more than doubled its revenues

71

External revenues

23

9

+172%

Q3 2016 Q3 2015

[in EUR m] >+100%

Revenue drivers Successful growth in energy price

comparison segment despite seasonally low switching activity in Q3

Significant conversion rate improvements and attractive product portfolio driving growth of telco price comparison segment

Revenue growth benefiting from remaining

consolidation effects of Verivox acquisition

(72)

| November 3, 2016 |

Verivox new subscription based contract

optimization service is creating lock-in-effects and thus boosts customer lifetime values

Verivox is further strategically expanding its sales channels & offerings

72 Digital Ventures & Commerce

Verivox flagship store

3 4

1 2

Verivox prime

Verivox opens first offline store in Mannheim to broaden its target group and strengthen brand trust

Opened in 9/16 Launched

in 10/16

(73)

| November 3, 2016 |

| November 3, 2016 |

Flaconi, Amorelie and Stylight boost Lifestyle Commerce revenues

73 1) Closing in July 2016

37

18

+100%

Q3 2015 Q3 2016

[in EUR m] +100%

Flaconi accomplished strong growth with improved conversion rates and widened assortment

Positive impact on revenues from first-time consolidation of Stylight 1)

External revenues Revenue drivers

Amorelie with dynamic revenue growth driven by

more than doubled international revenues

(74)

| November 3, 2016 |

| November 3, 2016 |

Food & Functional nutrition Health,

Wellbeing & OTC Beauty &

Accessories Fashion

Engagement platforms

Lead Gen platforms

Omnichannel sales approach TV reach

Physical goods

Products

Branded formats

We continue to build our Lifestyle Commerce Ecosystem

1) New and previous formats; 2) Stake raised from 29% to 49.9%, closing envisaged in Q4 2016; 3) Private label of Vitafy; 4) Minority 74 shareholding

Digital Ventures & Commerce

Lifestyle Commerce verticals

TVPlatforms

4)

Selected examples

Lifestyle Commerce Ecosystem

3)

3 4

1 2

7NXT 7NXT

Selected examples1)

(75)

| November 3, 2016 |

Stylight is increasing revenues through internationalization & synergies

75

Lead Generation platform

Strong revenue growth of Home & Living vertical driven by internationalization to nine further countries

Realization of synergies via ecosystem

integration started (e.g. integration of Flaconi) Deeper interlinkage of content & commerce in Fashion vertical drives advertising income

Existing product verticals

Fashion Shoes Home &

Living Acces-

sories

(76)

| November 3, 2016 |

ABOUT YOU offers personalized fashion discovery and has demonstrated fast growth since its start in 2013

Clark is an insurance management service with the potential to become a new category leader offering

attractive synergies with Verivox

SevenVentures with new high-profile M4E deals in Q3

Note: Selection 76

Digital Ventures & Commerce

3 4

1 2

(77)

| November 3, 2016 |

Digital Ventures & Commerce: Outlook

77

Deliver double-digit revenue growth in FY 2016

Continue bolt-on M&A and further drive organic growth

Further internationalize our digital verticals

(78)

Titelmasterformat durch Klicken bearbeiten

The power of television

November 3, 2016

Q3 2016 – Summary & Outlook

Thomas Ebeling

Chief Executive Officer

(79)

| November 3, 2016 |

We confirm our positive full-year guidance

79

Group revenue growth to exceed +15%

German TV ad market to grow 2% plus in 2016

Digital Entertainment and Digital Ventures & Commerce with double-digit revenue growth Recurring EBITDA and underlying net income above prior year

P7S1 TV ad revenue growth slightly below market

(80)

| November 3, 2016 |

Disclaimer

80

This presentation contains "forward-looking statements" regarding ProSiebenSat.1 Media SE ("ProSiebenSat.1") or ProSiebenSat.1 Group, including opinions, estimates and projections regarding ProSiebenSat.1's or ProSiebenSat.1 Group's financial position, business strategy, plans and objectives of management and future operations. Such forward-looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of ProSiebenSat.1 or ProSiebenSat.1 Group to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements speak only as of the date of this presentation and are based on numerous assumptions which may or may not prove to be correct.

No representation or warranty, expressed or implied, is made by ProSiebenSat.1 with respect to the fairness,

completeness, correctness, reasonableness or accuracy of any information and opinions contained herein. The

information in this presentation is subject to change without notice, it may be incomplete or condensed, and it

may not contain all material information concerning ProSiebenSat.1 or ProSiebenSat.1 Group. ProSiebenSat.1

undertakes no obligation to publicly update or revise any forward-looking statements or other information stated

herein, whether as a result of new information, future events or otherwise.

(81)

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