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6 Pillar2: RedArrow Studios d) Ad Sales & Media Trends Pillar 1: Entertainment Financials/M&A AGENDA

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AGENDA

Topic Presenter

Lunch Keynote

1 Thomas Ebeling

2 Financials/M&A Dr. Jan Kemper

1) Media Trends & TV ROIs Sabine Eckhardt, Guido Modenbach

2) Data, AdTech & Addressable TV Christof Wahl, Dr. Jens Mittnacht

3) Digital Commerce Platforms Claas van Delden, Mark Klimmek, Dr. Florian Tappeiner .

5 Pillar 3: NCG – NUCOM GROUP Claas van Delden, Dr. Florian Tappeiner

4 Pillar 2: Red Arrow Studios Jan David Frouman

7 Q&A Session all

8 Roundtable Presentations & Discussions 3 Pillar 1: Entertainment

e) Entertainment Alliances & Digital Platforms Christof Wahl

b) Broadcasting Thomas Ebeling

d) Ad Sales & Media Trends Sabine Eckhardt

a) Research Facts: TV Usage Guido Modenbach

c) Research Facts: TV & Ad ROI Guido Modenbach

6 Summary & Outlook Thomas Ebeling

11.00am Start of Event

4.45pm End of Event

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