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International Business &

Management

Educating European Experts for the Global Market

(2)

1. Introduction

1.1 Development of IB&M 1.2 IB&M Partners

1.3 Tasks and goals

2. Study structure

2.1 Courses

2.2 Win-Win-Situation 2.3 New developments

Content

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What is IB&M?

 International cooperation between the departments of economics of several partner universities

 One year exchange program, 60 CP

 Enables students to spend one year abroad studying

international business at any of the IB&M partner universities and receive a certificate at the end of their studies

1.1 Development of IB&M

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Why IB&M?

 For effective development of European markets

 To strengthen international competition

 High demand in business for decision-makers with international experience

1.1 Development of IB&M

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 A survey conducted among the one thousand largest companies in Europe, nine European universities, and other higher education institutions showed that an international studies program in the field of business should be developed

 After a two-year development phase, the

IB&M

program was born and launched in 1997

1.1 Development of IB&M

The program is not only designed to contain courses with an international context, but also to provide students with the opportunity to gain international experience

during their studies

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IB&M is an academic cooperation between seven universities

Université Claude Bernard - Lyon I, Institut Universitaire Professionnalisé (France)

Kymenlaakso University of Applied Sciences, Kotka (Finland)

Noordelijke Hogeschool Leeuwarden University of Applied Sciences (Netherlands)

Oslo University College (Norway)

University of Rijeka (Croatia)

Universitat de Valencia (Spain)

Jade Hochschule in Wilhelmshaven (Germany) 1.2 IB&M partners

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Task

of the

cooperating partners

:

 Train future managers in the fields of international business and management, as well as foreign languages

Goal

of the

cooperating partners

:

 To impart knowledge and skills to work especially in the following fields: Management, Finance, Marketing and Human Resource Management

 To provide students with the opportunity to get to know other European countries, as well as their language and culture

1.3 Tasks and goals

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2.1 Study Structure

Study Structure:

Basic studies at home university

One year abroad (60 credits of studies)

Work placement (possibly abroad)

Bachelor thesis at home university

Basic Studies at

home university

Work Placement

phase

One year abroad (60 CP) at one of the partner universities

Bachelor thesis

Home university degree and IB&M certificate

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 International Strategy and Organization Management

 Intercultural Management and International Human Resource Management

 International Marketing, PR and Communication Management

 International Finance and Accounting

2.1 Study Structure

Core Subjects

Vary depending on the courses offered at the respective partner university. Some examples include:

 International Economics

 Distribution and Logistics

 Business Strategy and Planning

 International Contracts and European Law

 Cultural Studies and Languages

Possible Electives

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Greater opportunities on the international market

Think beyond the obvious

 Getting to know new cultures and languages

Lifelong networks

For Students

 International Management

 International Marketing

Finance and Accounting

Business Development

Graduates will work in the following fields:

Students have important know-how about international relations, cultures and languages

 Long-term business success

 Building bridges to new markets

 Bridge to new generation

For Companies

2.2 Win-Win Situation

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 Meeting twice a year (next meeting scheduled approx. 14

th

December)

 Revision of IB&M Handbook

 New website

2.3 New Developments

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In order to ensure a successful further development of the

„International Business and Management“ studies in the future, long-term commitment and creativity will be indispensable!

Thank you for your kind attention!

Referenzen

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