Impact of COVID-19 on T&C
Matthias KNAPPE, International Trade Center 08 December 2020
Egypt, Madagascar, Morocco and Tunisia
10% Overall estimated job
losses
Average loss 40%
in revenues due to C19 51% of the companies surveyed
have applied salary cuts. 80% of
companies who cut salaries did so by 25%
Survey findings that are consistent with recorded export figures (29%
January to August 2020)
56% Order cancellations
50% Switch to
medical textiles
Around half of all companies have had at least 50% of their orders cancelled
At least half of the companies have switched to medical textile products
Took loans 0%
Loss of orders 30%
till end of 2020
While 70% of the companies
confirmed having liquidity problems, ZERO % took loans due to COVID
76% of the survey respondents foresee this loss.
Impact of COVID 19 on the Egypt’s Apparel Sector
52% of factories have reduced their 70%
economic activity by half or more of factories focussing on the local market
40.7%
33.1%
of factories switched to PPE - 87% of these export PPE
of factories said they had fabric stock they could not use anymore
of SMEs are 50%
affected by export losses
50%
While all enterprises reported revenue losses SMES are
disproportionately affected by the crisis
of factories said that they had
financial difficulties to pay workers, rents, suppliers, taxes, etc.
32% of enterprises applied salary cuts
Impact of COVID 19 on the Tunisia’s Apparel Sector
of annual 9%
orders cancelled
13% of annual orders delayed (40% 1%
among survey factories). Companies have had less than 2 weeks visibility
on orders
of factories are definitively shutdown
70%
44%
of factories switched to the production of PPE
of enterprises have recovered their entire workforce
85%
49%
of companies in the textile and leather industries reduced their
workforce
was the average capacity utilization rate of factories
Impact of COVID 19 on the Morocco’s Apparel Sector
20% -
30% of order postponed but not cancelled All companies
Overall decrease of orders Paying for increased transportation cost (local and air)
50% 15- Annual revenue drop for enterprises Increased production of PPE
All companies reduce labour
costs
By applying
-voluntary salary cuts - reduced working shifts
- sending workers to technical unemployment
- compulsory annual leave
Increased CSR commitments (energy efficiency & employee
capacity building)
Impact of COVID 19 on the Madagascar’s Apparel Sector
Apparel exports from selected countries
Apparel exports from beneficiary countries in local currencies Jan - June 2020 as compared to 2019 (Egypt Jan - Oct)
-18.8% -18.3%
-26.2% -25.95%
-30.
-22.5 -15.
-7.5 0.
Egypt Madagascar Morocco Tunisia
Per cent age Loss
YoY (2020 over 2019) Loss Percentage
Data source:
Tunisia: Direction Générale du Textile et de l'Habillement Ministère de l'Industrie et des PMEs
Morocco: AMITH
Egypt: Apparel Export Council
Madagascar: Groupement des Entreprises Franches et Partenaire Madagascar
-23% Jan -
June 2020
US Apparel Imports Jan-Oct 2020 compared to 2019
Comparative Study: Bangladesh, China Turkey, Egypt, Jordan, Morocco, Madagascar, Tunisia
-11.66
-42.33
-17.73
-20.52 -17.56
-31.28
-35.02
-50.
-37.5 -25.
-12.5 0.
Bangladesh China Turkey Egypt Madagascar Morocco Tunisia
Per cent age Los s
YoY (2020 over 2019) Loss Percentage
Data source: https://otexa.trade.gov
Drop in YoY apparel imports from the world to US: -25.56%
EU Apparel Imports Jan-June 2020 compared to 2019
Comparative Study: China, Bangladesh, and Turkey, Egypt, Morocco, Madagascar, Tunisia
-40.69
-2.62
-36.09
-48.47
-34.28
-68.65
-47.79
-87.5 -70.
-52.5 -35.
-17.5 0.
Bangladesh China Turkey Egypt Madagascar Morocco Tunisia
Per cent age Los s
YoY (2020 over 2019) Loss Percentage
Data source: emergingtextiles.com based on Eurostat; Data in Euros
Drop in YoY apparel imports from the world to EU: -30.86 %
Outlook and Country Plans for 2021 and Beyond Common characteristics of all 4 countries
Nearshoring
Strong focus on Sustainability
Market Diversification (USA, Europe & ACFTA)
Product Diversification PPE & Niche products Reducing costs
Digitalisation &
e-commerce
Country branding and marketing
Low Visibility
GTEX - MENATEX
Resource Efficient & Circular Production Processes in the textile and clothing sector
Global Webinar – 8
thDecember
Ann-Kathrin Zotz Delphine Clement
• Support SMEs in the T&C sector to use resources more efficiently and to move towards circular production (water, energy, chemicals, waste);
• Raise awareness on the significance of compliance with sustainability requirements of international buyers to establish and maintain supply relationships;
• Contribute to the training of experts who can support SMEs in the design RECP measures and strategies;
• Enable institutions to support SMEs on becoming more resource efficient and implement circular production
processes.
Main objectives of the resource efficiency
and circular production (REPC) component
Why going green? – Benefits for companies
3
Economic and financial
• Make savings by optimizing resources consumption and management
• Reduce resource dependency and associated risks
• Comply to environmental regulations
• Access new financing Business opportunity
• Comply to environmental sourcing requirements from international buyers
• Develop new products and services
• Improved reputation above unsustainable companies Environmental
• Contribute to fight climate change by reducing CO2 emissions and environmental footprint.
Trend: Demand for increased traceability, transparency and sustainability
- Where, by whom and how a garment was made?
- Which raw materials were used?
- What is the environmental footprint?
Drivers: Consumer facing campaigns, complexity of production networks (fragmented supply chain + geographical distances), company sustainability policies
Private sector response: sustainability goals and stricter requirements
“use of a 100% sustainable cotton (organic, BCI and/or recycled cotton) before 2025” – Inditex Group
“By 2030, H&M Group aims for 100% recycled or other sustainably sourced materials”
“100% of PVH suppliers will meet or exceed all of its social and environmental standards by 2030”
Global sustainability trends in the T&C sector
Over 90% of targets set by companies cover environmental-
related impacts
Trend: Stricter environmental and supply chain related regulations and sourcing requirements
International textile and fashion retailers and brands are increasingly are revising their sourcing requirements to more stricter ones to meet consumer demands and regulations
Global sustainability trends in the T&C sector
COVID-19 accelerating further
sustainability trends in T&C sector
Two main COVID-19 related drivers:
• Reduced demand leading retailers and brands to consolidate further their supplier base
• Financing stimuli available in origin and destination countries are provided against social and environmental targets under the “build back better” agenda
Retailers and brands further enhance their sustainability related goals (circularity, carbon emissions, water footprint)
Increasingly select to engage only with “best performers”
commercially, social and environmentally
RE baseline data collection
1
RECP
Measures Identification et planning of RECP measures
3
Cost-Benefit Analysis Benchmarking
and gap assessment
Gap assessment on efficiency of resources management and
opportunities for improving production processes by comparing data to benchmark values
2
RECP Strategy
RECP Strategy design and communication plan
4
Company data collection on energy and water consumption and waste production
ITC RECP approach
Efficiency benchmark values regarding waste production, energy and water consumption are set at the factory level using representative sample of companies
RECP component – Countries and SMEs
14 10
16 21
• Beneficiaries: 61 textile and clothing SMEs
• Sub-sectors: Fast Fashion, Denim, Knitwear, Technical Textile, Lingerie
• Trainers: 15 RECP coaches
RECP measures identified
Identify and remove compressed air leakages Insulation of hot surface areas
Install LED light bulbs
Revise contract power and tariffs
Install a solar power system for electricity generation
Replace old sewing machines (put in place a maintenance and repair system)
Install monitoring system of waste production, recycling and disposal Establish contracts with licensed partners for waste recycling
Textile upcycling: cleaning cloths, re-usable towels…
Install waste water treatment plant Reduce water volume of dye baths Reuse water from dye baths
Preliminary results
JORDAN
• 50% drop in heating system, less maintenance, and better utilization for the pressing employee LED will cut 60% of the lighting energy cost, and will decrease 20 of HVAC energy consumption
• New Machines consumes 30 % less energy, less maintenance, and more productivity
• LED will cut 60% of the lighting energy cost, and will decrease 20 of HVAC energy consumption MOROCCO
• Extension of the hot water storage capacity resulting from the cooling of the machines by the installation of a vertical storage tank for water re-use 27 500 m3 water saved, avoided costs of USD 50 K
• Use of a heat exchanger to recover thermal energy from effluents and cool wastewater before it arrives at the water treatment plant 15 000 m3 water saved, avoided costs of USD 27k
• Use of dyeing machine tanks for reuse of rinsing baths 15 000 m3 water saved, avoided costs of USD 27k
• Install LED light bulbs 41 706 Kwh saved, avoided costs of USD 4000
• Off-peak consumption analysis 97 561 Kwh saved, avoided costs of USD 8000
Examples of RECP best practices – Jordan: waste recycling
Fabric rolls
Plastic Fabric
Carton
From off cuts to fillings for pillow cases and matrasses
From paper waste to cardboard for packaging
Examples of RECP best practices – Jordan: waste recycling
1) Grinding the fabrics 2) Production of fillings 3) Pillow cases and matrasses being filled
1) Compacting the paper 2) Cardboard production 3) Reuse for packaging
Examples of RECP best practices – Tunisia: Recycling of plastic waste
1) Waste collection 2) Separation by type 3) Reduction of volume
4) Plastic scrap 5) New product: tubes
2) Sifting 3) Blending 4) Moulding
5) Drying 6) Marketing 7) Installation
1) Landfill
Examples of RECP best practices –
Tunisia: Recovery of sludge from wastewater
15
Examples of RECP best practices – Jordan: water purification
Increasingly demanded by international buyers to reduce water footprint and do not release of harmful chemicals to the environment
Lessons Learnt
Making the business case for sustainable business practices is key to drive private sector action, which is enhanced through:
- Quantitative analysis of each
sustainability measure, which translates into bankable projects
- Clear linkage between the financial and commercial implications of
unsustainable business practices - Working within the ecosystem of
different stakeholders in the T&C sector (including technology providers and
financiers) Other relevant
stakeholders Associations
Government
Financiers (banks, investors)
International buyers Technology
providers
Beneficiary SME
DEC 2020
RMG INDUSTRY DURING THE CRISIS OF COVID-19
Asif Ibrahim Vice Chairman
Newage Group of Industries Director
Bangladesh Garment Manufacturers and Exporters Association (BGMEA)
THE FIRST WAVE
Export drops to record low in history, as April, May and June (y-o-y) registered -85%, -63% & -11.4% growth respectively
21.72 -10.76 51.65 36.96 13.02 3.14 8.68 11.84 9.57 2.76 14.88 -3.49
9.70 -11.46 -4.70 -19.79 -11.98 1.26 -2.98 -4.28 -20.14 -85.25 -62.06 -11.43
-100.00 -80.00 -60.00 -40.00 -20.00 0.00 20.00 40.00 60.00
July August September October November December January February March April May June
Month-wise RMG export growth, FY2019-20 vs. FY2018-19 (Y-o-Y, values in US dollars)
2018-19 2019-20
FY2019-20 export growth recorded lowest ever, i.e. -18.12%
8% 12%
-6%
7%
16% 13%
23%
17% 16% 15%
1%
43%
7%
13% 14%
4%
10%
0%
9% 11%
-18%
-30%
-20%
-10%
0%
10%
20%
30%
40%
50%
1999-00 2000-01 2001-02 2002-03 2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11 2011-12 2012-13 2013-14 2014-15 2015-16 2016-17 2017-18 2018-19 2019-20
RMG Export Performance Comparison of last 20 fiscal years (values in US dollars)
Freefall in export
The fiscal year 2019-20 ended with US$ 27.95 billion of RMG exports, which was recorded US$ 34.13 billion during the same period last year, the year on year growth was -18.45%.
Growth of RMG export during July-September is 0.85%, that means export was leveled off on y-o-y basis, this was mainly contributed by the reinstatement of orders.
The decline in export in FY2019-20 in actual amount is US$ 6.3 billion, which is around one-fifth of our export last year. We lost 3.73 billion worth of export just in last quarter, i.e. April-June 2020.
Export started plummeting again from October 2020.
RMG Export Order Cancellations & Kept on Hold by Region
$ 574 mil
U.S.A.
$ 52 mil
Canada
$ 1930 mil
Europe
$ 620 mil
Non-Traditional Markets
Other impacts caused by COVID-19
Non-payment by buyers, discounts, deferred payment, deferred shipment, forced loan to pay B/B LC, buyers’
bankruptcy, uncertainty over payment receivables.
Financial loss
Compliance to health protocol adopted to prevent contamination also has certain cost at factories’ end.
Comply Health Protocol
Sudden disruption in the supply chain like the unavailability of accessories and processing requirement make the operations inefficient.
Sudden Disruption
Increased unit cost of production, against declining unit value
According to NBR
-1.79%
FY2019-20 vs. 2014-15
In US Market
-1.84%
2019 vs. 2014
In Europe Market
-1.64%
2019 vs. 2014 PRICE CONTINUES TO FALL
Source - NBR
Unit price is falling severely in recent months
-2.42% -0.94% -1.10% 4.99% 0.46% -1.72% -2.30% -2.56% -5.23% -4.15% -5.19%
-6.00%
-4.00%
-2.00%
0.00%
2.00%
4.00%
6.00%
January February March April May June July August September October November
BD’s RMG Export Unit Price Trend US$ / KG, Y-o-Y 2020 vs 2019
HOW HAVE WE RESPONDED
Stimulus package and policy supports by the Government
Cautious re-opening of factories by enforcing health
protocol
Engaging and negotiations with global brands with
support of media
MAINTAIN AWARENESS ON HYGIENE AND HEALTH PRACTICES BGMEA’s post COVID health response – at a glance
Staggered approach to re-open factories:tripartite committee (involving government, trade unions and business organizations) the factories were decided to be opened up gradually following a very strict, zone based, staggered approach and maintaining the highest possible safety standards.
RMG factories remained closed during 26 March-26 April:General leave was declared by Government of Bangladesh from 26 March – 26 April (through subsequent extensions). Export oriented industries were allowed to operate. Most of the RMG factories were closed respecting the advise of BGMEA .
Cautious steps followed in re-opening:The re-opening starting with manpower of only 30% of factory capacity, following strict safety protocols, and ensuring the factories are joined by the workers only who live in the adjacent localities.
Ensuringcompliance to BGMEA’s factory opening guidelines:Compliance to health protocol adopted to prevent contamination being monitored by BGMEA’s audit team. Besides, we have partnered with Inspectorio to help member factories mitigate COVID resurgence.
Tests:State of the art PCR COVID test lab for the RMG workers, In addition there are 2 sample collection booths operated by BGMEA for suspected COVID patients working in RMG factories.
Counseling & awareness raising:BGMEA and Maya have signed an agreement to provide free services to help prevent and limit the spread of Covid-19, while also addressing general medical and mental health related issues amongst ready-made garment (RMG) workers.
SIGN OF THE SECOND WAVE
-2.98% -4.28% -20.14% -85.25% -62.06% -6.63% -1.98% 2.58% 3.09% -7.78% -2.66% -17.64%
-90.00%
-80.00%
-70.00%
-60.00%
-50.00%
-40.00%
-30.00%
-20.00%
-10.00%10.00%0.00%
Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Jan-Nov
Month-wise RMG export growth, Jan-Nov of FY19 vs. FY20 (Y-o-Y, values in US dollars)
After a slight recovery from the freefall during July-September, export is plummeting again indicating the early impact of the 2ndwave
The retail clothing stores sales in USA and EU also showing similar V shape recovery, yet retail sales growth is still slashed by a quarter.
1%
-3%
-55%
-78%
-36%
-17% -18%
-4% -9% -13%
-90%
-80%
-70%
-60%
-50%
-40%
-30%
-20%
-10%
0%
10%
Jan Feb Mar Apr May Jun Jul Aug Sep Oct
Retail sales in EU
(YoY index clothing stores’ retail sales)
2% 1%
-49%
-86%
-62%
-24% -23% -20%
-9% -13%
-100%-90%-80%-70%-60%-50%-40%-30%-20%-10%10%0%
Jan Feb Mar Apr May Jun Jul Aug Sep Oct
Retail clothing sales in USA (YoY index of clothing stores’ retail sales)
WAY FORWARD
Extension of the terms of the stimulus
packages, and reevaluating the needs of the industry
in the backdrop of 2ndwave and global
economy.
Legal protection to deal with bankrupted buyers,
develop insolvency resolution mechanism, and loss financing mechanism to deal with forced
loans.
Maintain the health and hygiene
practices at workplace, and effectively design a
social protection scheme for working
class.
Engaging brands.
SUSTAINABILITY AND
THE ROAD AHEAD
Pledge for workers’ education
Pledge for workers’ children’s education
Pledge for mental health
Pledge for Sustainability
Pledge for tradition and heritage
Pledge for Workers’ Health
Pledge for Efficiency
The seven pledges
towards a greener, more humane industry are encompassed with one
single idea:
Go Human, Go
Green
Emerging realities
02 Globally geopolitical risks (e.g. USA-China, Hong Kong-China, and Japan-South Korea), trade tensions and concerns about shifts towards more protectionist policies, yet the EVFTA is a glaring example of prudent commercial diplomacy.
Changes expected in the post-pandemic market in terms of e-tailing,
continued upsurge in e-commerce with less physical assets, and the resulted changes in the supply chain have both pros and cons. The businesses of SMEs could be remodeled to cater to niche market where quantity is less.
03 01
INADEQUATE CAPACITY OF BACKWARD LINKAGE SECTORS: Capacity-wise there is still 20% shortfall for knitted fabrics and 60% shortfall of woven fabrics. This is one of the major drawbacks for the industry to qualify for EU GSP in post LDC phase as we would need to comply double transformation rules of origin.
This also indicates huge opportunity for investment in primary textiles especially in woven and MMF based.
04 Fourth industrial revolution, the paradox of jobs and competitiveness, and opportunities through re-skilling and up-skilling.
GREEN GROWTH
125
CERTIFIED
10
SILVER
79
GOLD
34
PLATINUM
125LEED Green garments factories certified by the U.S.
Green Building Council (USGBC)
9out of the worlds top 10garment factories are in Bangladesh
500more factories are in the process of getting LEED certification
BGMEA joined the UN’s Fashion Industry Charter for Climate Change with an ambition to reduce GHG emission by 30% till 2030.
BGMEA pledged Green Button – A State Owned Global Seal by German Government.
OPPORTUNITIES
Opportunities:As per WTO data of 2019, Bangladesh is posited second holding 6.83% share of the global market. The share has
increased consistently in last 15 years, i.e. from 2.47% in 2005.
There are opportunities to further penetrate in to global market, which requires a different strategic approach.
0.00 5.00 10.00 15.00 20.00 25.00 30.00 35.00 40.00
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019
Export trend of major clothing exporting countries
Bangladesh Viet Nam India Turkey Indonesia
31%
7%
6%
3% 3%
2%
2%
46%
Global clothing export share, 2019
China Bangladesh Viet Nam India Turkey Indonesia Cambodia Others
THANK YOU
Vice President of China National Textile and Apparel Council Chairman of the Sub-Council of Textile Industry, CCPIT
Mr. Xu Yingxin
Current Situation of China's Textile & Apparel Industry
Outlook of International Cooperation in Post Epidemic Era
01 02 03
Current Situation of the Industry Overview of the Industry’s
Outward Investment
Outlook of Cooperation
in Post Epidemic Era
Current Situation of the Industry
Part 1
⚫ Complete Industrial Chain
Garments Home textiles Industrial textiles Weaving
(colored weaving) Knitting
(colored knitting) Non-woven Natural fiber
planting/breeding
Oil exploitation and refining
Man- made
fiber
Spinning (colored spinning)
Dyeing printing
and finishing
Textile machinery
> 300
Direct Employment
≈ 20
million people≈ 100
million peopleEmployment Indirectly-driven Industrial clusters and Specialized Markets
> 50%
Enterprises Above Designated Size
> 34,700 > 4,943
billion RMBOperating Revenue Share in Global Fiber Processing
Feb. Festival Spring Holiday
+
Lockout due to the COVID-19
Sep.
Mar.
May Apr.
June July Aug.
Steady recovery of the domestic market Expanding the
production of anti-epidemic products
Online retail sales of clothing products reached the year-ago
level
Resumption of business
activities In 2020
Over 90%
companies resume production and the
supply chain basically back to
normal
Positive growth in offline retail sales of
clothing products
(compared with the same period of the previous
year)
Rebound of export orders
Positive growth in exports of clothing products
(compared with the same period of the previous year)
Daily production capacity of masks from 20 millions up to hundreds of millions
Data:Working Committee for Industrial Clusters, CNTAC
Domestic
Consumption
Production Investment in Fixed Assets
Export
The Industry’s Operation in 2020
Production
Growth of industrial added value year on year
(industrial companies with annual revenue of 20 million yuan or more)
Output growth of main products year on year
(industrial companies with annual revenue of 20 million yuan or more)
-3.7%
58.6%
-33%
0%
33%
66%
Feb-19 Apr-19 Jun-19 Aug-19 Oct-19 Dec-19 Mar-20 May-20 Jul-20 Sep-20 纺织工业 产业用纺织品行业
Source:National Bureau of Statistics Textile and
apparel industry
Technical textiles industry
-40%
-20%
0%
20%
服装clothing 无纺布nonwovens 化纤Man-made 纱 布
fiber yarn fabric
Domestic Consumption
Source:National Bureau of Statistics
Major indexes of China’s domestic market Growth in retail sales year on year
-5.9%
-9.7%
10.4%
7.4%
-36%
-18%
0%
18%
Feb-19 Apr-19 Jun-19 Aug-19 Oct-19 Dec-19 Mar-20 May-20 Jul-20 Sep-20
社会消费品 服装鞋帽针纺织品(限额以上)
粮油食品(限额以上) 日用品(限额以上)
Consumer goods
Grain and oil Daily necessities
Clothing, footwear, hats, knitted products.
10.9%
5.6%
34.3%
17.4%
-20%
0%
20%
40%
Feb-19 Apr-19 Jun-19 Aug-19 Oct-19 Dec-19 Mar-20 May-20 Jul-20 Sep-20
全部网上商品 穿类 吃类 用类
All kinds of
online products For wear
For eat For use
Domestic Investment in Fixed Assets
Jan-Jun
- 19.6%
- 27.3%
Jan-Oct
Export
Growth of textile and apparel exports
-19.9%
-4.9%
51.1%
79.2%
56.7%
50.0% 47.0%
36.0%
15.9%
-20.0% -22.0%
-27.7% -24.4%
-7.1% -5.6% 3.2% 6.5% 6.8%
-60%
-40%
-20%
0%
20%
40%
60%
80%
0 50 100 150 200 250 300 350
Jan-Feb Mar Apr May Jun Jul Aug Sep Oct
Textile exports Apparel exports
Textile exports year on year Apparel exports year on year
From March 15th to October 20th,
China had provided anti-epidemic assistance to
150 countries and 7 international organizations.
Export of epidemic prevention materials:
⚫ 179
Billion Masks⚫ 1.73
Billion Protective Suits⚫ 543
Million Testing KitsPart 2
Outward Investment & Cooperation of
China’s Textile & Apparel Industry
0.9 1.0
3.1 2.1 3.0 2.6
5.4 5.2 9.5
14.1 26.6
11.8 9.8
13.0
4.7
0 5 10 15 20 25 30
Belt & Road>80%
>10
Billion USDMultiple
Industries & Forms
Source: Ministry of Commerce of China
Outward Investment of China’sTextile & Apparel Industry
($100 Million)
越南
Vietnam 1,565
埃塞俄比亚
Ethiopia 326
缅甸
Myanmar 258
柬埔寨
Cambodia 164
埃及
Egypt 162
马来西亚
Malaysia 120
巴基斯坦
Pakistan 85
塔吉克斯坦
Tajikistan 86
Regional Distribution of Outward Investment
The Volume (counted) of Major Countries Receiving Investment from China’s T&A Industry
(2015 - 2020H1, million USD)
Vietnam:cotton-spinning (color- spinning and color weaving), fabrics, clothing
Myanmar:clothing Bangladesh:
clothing
Cambodia:clothing
Malaysia:cotton-spinning Pakistan:cotton-spinning
Egypt:spinning, weaving, dyeing and finishing, clothing
Ethiopia:cotton-spinning, wool-spinning, dyeing and finishing, clothing
Tanzania Uganda
Angola Nigeria
Madagascar Zimbabwe
Zambia
Uzbekistan:cotton-spinning Tajikistan:cotton-spinning
HK China
Singapore
Raw Materials
Design R&D
Brand and Marketing Resources International
collaboration of high-quality resources
Due to the Covid-19
Investment Slowdown
but still
MOVE ON
Outlook of International Cooperation in Post Epidemic Era
Part 3
China’s Imports and Key Products
Partners Imports in 2019
(Thousand USD) Key Products
Morocco 140,911 Apparel and clothing accessories
Tunisia 77,229 Apparel and clothing accessories Industrial textile
Egypt 69,678
Cotton and related products Other vegetable textile fibers Apparel
Tajikistan 22,127 Cotton and related products Silk and related products
Jordan 15,246 Apparel and clothing accessories
Madagascar 10,687 Apparel and clothing accessories Other vegetable textile fibers
Kyrgyzstan 4,334
Wool and related products Cotton and related products Silk and related products
From 2015 to 2020 H1, the total investment
volume from China to the mentioned 7
countries reached to
250 million USD.
Egypt Jordan Tunisia Morocco Kyrgyzstan Tajikistan Madagascar
Future Cooperation in Post Epidemic Era
Trade Cooperation
Industrial-capacity Cooperation Industry Communication
THANKS
Textiles & Clothing: Expanding exports in a sector impacted by COVID-19
How Cost-to-Value Analysis can stimulate more ethical behaviour of factories & buyers
International Trade Centre Presentation
By David Birnbaum
8 December 2020
The Problem
Our global garment industry faces two serious problem
1. We are held in low regard by those associated with us including Governments, institutions, NGOs, our own stakeholders and even the consumers on whom we rely.
2. We cannot create a way to overcome these problems because we are caught up in a failed decision making process.
The decisions we make do not lead to the results we expect
Cost to Value Analysis
The system is easy to understand.
a. Cost is what the supplier pays for materials and processing b. Value is what the customer pays for materals and processing c. Almost eveyone in the process is both a supplier and a customer
a. The yarn spinner is the fiber supplier’s customer and the weaving mill’s supplier b. The Retailer/Brand is the garment factory’s customer and the consumer’s supplier
d. Value defines price
e. Every decision carries cost f. Every decision creates value
g. The correct decision creates higher value than cost
Alternative Solution #1: The Fairness Principle
The relationship between the supplier factory and his customer retailers/brand should be based on fairness.
The Problem: In developing countries, where factories specialize in commodity garment production, the customer continually forces down FOB prices while at the same time garment costs continually rise. The point is reached where the prices paid by the customer are below factory costs. As a result factories have been force out of business
The solution: Since the problem is caused by the customer, the customer should be forced to increase the price paid to the point where a fair price to cost relationship has been achieved.
The data is clear. Factories have been forced to close because they are unable to show a profit based on low prices demanded by the customer
The Fairness Principle (cont)
When we apply Cost-to-Value analysis, situation changes radically.
An analysis of FOB prices on major commodity products shows that the problem is not that customers pay these factories lower prices, but rather that customers pay everybody else higher prices.
Since price is based on value, the customer is paying the losing factories lower FOB prices because their products are worth less than the products supplied by the factories that are paid higher pricesd
The data is clear. The solution lies with the factories. Find out what the factories want and give it to them
The Low Price Paradox
The fairness principle is fundamentally flawed 1. We cannot define fairness
2. We cannot enforce fairness
3. As with many of the issues in the traditional decision making process the assumptions on which fairness is defined are untrue
In the industries based on low FOB price, both the factories and their customers believe that consumers place low- price as the single greatest value
This is demonstrably false
The World’s Top 10 Garment Exporters 2019
Rank Country Value $mn Market Share
1EU 134,531 28.6%
2China 138,238 29.4%
3Bangladesh 40,715 8.7%
4Vietnam 30,038 6.4%
5India 16,508 3.5%
6Turkey 15,540 3.3%
7Indonesia 8,246 1.8%
8Cambodia 8,287 1.8%
9Pakistan 5,843 1.2%
10Sri Lanka 5,638 1.2%
Source ITC Geneva
China and the EU have much in common
• Easy access to locally produced materials,
• Ease of doing business,
• Concentration on sophisticated fashion products,
• Educated management and technical specialists and well trained workers
• Strong domestic demand particularly for fashion clothing.
The difference is price
FOB Price Comparison EU v China (Year of Latest data)
HTS Description FOB EU FOB China Year
6205.20 Men's Cotton Woven Shirts $15.11 $5.99 2015
6203.31 Men's wool Jacket $111.31 $47.27 2019
6203.41 Men's Wool Pants $40.94 $26.11 2019
6203.42 Men's cotton pants $16.41 $6.51 2016
6204.42 Women's Dresses $21.93 $6.60 2016
6204.61 Womens wool pants $51.39 $21.62 2019
6204.62 Women's cotton pants $14.29 $6.04 2018
6209.10 Cotton T-shirts $4.18 $2.99 2015
6110.11 Wool Sweaters $41.37 $14.75 2019
6110.20 Cotton Sweaters $11.86 $6.68 2015
Definining Value
Design: The EU is home to the world’s greatest agglomeration of design centers including, Italy, France, Spain, Netherlands, Sweden, Germany, ETC. Importers placing orders in the EU generally rely on EU design. Contrast this with China where the customers placing orders provide their own designs, often of EU origin
Brand: Made-in-Italy, Made-in-France, Made-in-Spain etc. provide a cachet which allows the importing retailer
and/or brand to charge a higher price. Some may claim that this brand cachet is unwarranted, but we have to
accept that these EU based brands create value which Made-in-China lacks.
Fairness Principle ---Conclusion
In a changing industry both customers (retailers and brands) and factories that continue to believe low-
price equals higher cannot survive
Alternative Solution #2: Ethical Standards The advantages :
1. Definable: Growing Consensus
Factory worker rights Factory working conditions Factory worker Safety Sustainability
Reduced Pollution
Reduced Global Warming
2. Enforceable: Consumer Driven Market Customers must meet consumers’ requirments
The Angora Sweater Collapse
The Covid Virus Customer Conundrum: To pay or not to pay, that is the question
The Covid-19 Pandemic and Ethical Standards Child Labor and Slavery
Garment exporting countries in Asia have serious problems with both child labor and slavery.
According to a recent report, Hidden and Vulnerable – The Impact of Covid-19 on Child, Forced and bonded labor, published by goodweave the advent of the virus has markedly increased child labor and slavery in Asian based garment exporting countries.
We can asume that everybody is against both child labor and slavery
The Covid-19 Pandemic and the fairness princple
There is an argument for both child labor and slavery.
Covid-19 has resulted in factory closures and increased unemployment. In most developing countries and LDCs factory workers have no savings and little or no government support. The loss of a job can be life threatening to every member of the family.
Under those circumstances any family member with any job --- mother, farther, son or daughter --- means survival for the family.
Without a a job holder the alternative is to borrow money using a child as collateral. If the amount exceeds $500 the mother recognizes that the loan will never be repaid, leaving the child with a lifetime of indentured servitude. This a terrible decision for any parent, yet the reality is he or she has no alternative. We cannot blame the mother, nor can we demand that any individual or group provides the funds necessary for the survival of the family
In this situation the fairness principle has no meaning
The Covid-19 Pandemic and Ethical Standards
The fairness principles deals with what should be Ethical standards deals with what is.
Slavery and child labor is unethical
Where does that leave us? I suggest that this leaves us in a pretty strong place
Up to now the existance of child labor and slavery has been our industry’s dirty little secret Many of us were aware of what was going on.
The participants --- both customers and factories hoped:
The consumer will never know The consumer would not care
These hopes no longer exist. In today’s consumer driven industry any customer caught selling a garment produced by an enslaved child will be out of business. Under the circumstances prudent retailers and brands would do well to immediately investigate every supplying factory. The we-did-not-know defense will not succed
Where does this leave the worker? Also in a pretty good position.
To survive the factory must employ someone.
If the factory can no longer employ children or slaves it must employ the free parents
Ethical Standards --- Conclusion
In a consumer driven industry
the move towards higher ethical standards is an opportunity for the factory to move forward
Because
The requirements for ethical standard are all in the factory
Global Good Practices along the Apparel Value Chain
Dr Rajesh Bheda Managing Director
Rajesh Bheda Consulting Pvt Ltd, India
Textile & Clothing: Expanding exports in a
sector impacted by Covid-19
Covid-19 has played havoc everywhere and the apparel
industry is no exception
Source: Traid
4
5
Challenges faced by apparel SMEs
6
7
How certain countries and companies deliver superior performance?
Think! There must be a better way That’s where we need sharing of good
practices
Inception of Good Practices Guidebook by ITC
- The development of the Good Practices Guidebook is being undertaken by Rajesh Bheda Consulting
9
The structure of publication
10
Good Practice
• What is it and why?
• Pre-conditions for implementation
• How to implement it?
• Expected benefits and KPIs
• Estimated Investment and ROI
Case study
• About the company
• Problem Description
• Process followed
• Results
• ROI
• Lessons learned
Low value addition- low profitability
Majority of SMEs lack value adding capabilities
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Figure: Value-Adding Stages in the Apparel Global Value Chains: Smiley Curve
Domains of Good Practices & topics
Implementation of Zero-Defect Operator
(ZDO) Programme for quality improvement
Zero Defect Operator (ZDO)
- ‘Zero Defect Operator’ refers to an operator who does not produce or pass any defect/s from his/her operation to the next process.
- It is applicable to any production or service industry. ZDO strengthens the Right First Time quality parameters of an enterprise.
14
Resource / Preconditions required
- Full commitment of the top and middle management - Willingness to reward the employees
- Regular practice of capturing the defects generated at every operation and by each operator
- Good coordination and synergy between the production and quality teams
Implementation Steps
15Step 1
Form a cross functional team for the implementation of ZDO
programme
Step 2
Ensure that all the team members understand the
basic concepts of quality
Step 3
Explain to the cross functional team, the benefits of the ZDO
programme and the methodology of developing
ZDO
Step 4
Select a pilot line for training the operators as ‘Zero Defect
Operators’
Step 5
Explain the objective of the programme and methodology of the training to the operators
in the pilot line
Step 6
Get volunteers who would like to undergo the training
Step 7
Train the operators on how to ensure defect free production and how to self-inspect their
output
Step 8
Implement monthly inspection summary format like Traffic
light system where every operator’s output is inspected
2 to 4 times a day
Step 9
Visual display of the results of this inspection, with colour coding as shown below: (a)
Green for no defect, (b) Yellow for 1 defect and , (c) Red for more than one defect
Training, Implementation & recognition
16Traffic light inspection format
Format Implemented on the
production floor ZDO with badge
Implementation of ZDO Programme for quality improvement
CASE STUDY
17
Name: ABC Private Limited
Location: Dhaka, Bangladesh
No of employees: 1600 (about 70% women) Monthly Capacity: 3,40,000 Pcs
Major articles: Tops and Bottoms
Major Customers: UK based large format discount stores